The Rise of the Internet as a Mass Advertising Medium Part 4

Part 4- Changing User Behavior and The Demise of Traditional Advertising Media http://www.advmediaproductions... Rijk, Vice-President of Marketing & Sales at Advanced Media Productions, offers a look at the fragmentation of traditional media and the decline of print & TV consumption following the rise of the internet.

Channel: People & Blogs
Uploaded: November 30, 1999 at 12:00 am
Author: advmedia

Length: 09:48
Rating: 5.00
Views: 467

Tags: advertising  fragmentation  internet  louiserijk  marketing  newmedia  newspaper  oldmedia  online  print  traditionalmedia  tv  

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